Standard Ad Specs
MW | iPhone App | Android App | iPad App | Windows7 | Kindle Fire
mobile web
Mobile Web
Description Specs Capabilities 3rd Party Serving and Tracking

Mobile Smart requires just the X-Large size banner. Mobile Feature requires all four banner sizes. These are optimized to best fit the mobile phone screen size.

Mobile Smart
X-Large: 320x50/300x50 – 10K/15K animated
Retina: 640x100 - 60K (optional for retina screens)

Mobile Feature
X-Large: 300x50 – 10K/15K animated
Large: 216x36 – 6K/9K animated
Medium: 168x28 – 4K/6K animated
Small: 120x20 – 2K/3K animated

File Types: GIF/JPG/PNG

Optional Text Tagline
(Feature Only):

Up to 24 characters for X-Large
Up to 18 characters for Large
Up to 12 characters for Medium
Up to 10 characters for Small

Click thru to a mobile-compatible URL.

Smart: 3rd Party Serving is allowed. We can accommodate one impression tracker and click tracker per ad size. Event tracking is also allowed. Rich Media specs.

Feature: No third party serving is allowed on feature phones. One click and impression tracker per set of 4 ad sizes.

 

iPhone App
iPhone App
Description Specs Capabilities 3rd Party Serving and Tracking
Features a standard banner placement along the top of the screen. Larger size for graphics optimized required for higher resolution screens.

Banner: 320x50/640x100 – 30K/60K

File Types: GIF/JPG/PNG

 

Click thru to a mobile-compatible URL, App Store, Call, Map, Video.

 

3rd Party Serving and Tracking is accepted. Standard or Script tags. Rich Media specs.

Internal Tracking provides impressions and clicks.

 

Android App
Android App
Description Specs Capabilities 3rd Party Serving and Tracking

Features a standard banner placement along the top of the screen. Larger size for graphics optimized required for higher resolution screens.

Banner: 320x50/640x100 – 30K/60K

File Types: GIF/JPG/PNG

Click thru to a mobile-compatible URL, App Store, Call, Map, Video.
Expansions are user-initiated only.

 

3rd Party Serving and Tracking is accepted. Standard or Script tags. Rich Media specs.

Internal Tracking provides impressions and clicks..

 

iPad App
iPad App
Description Specs Capabilities 3rd Party Serving and Tracking

We have a long banner and 300 positions on our iPad App. Additional larger sizes are required for the retina display for iPad 3 and above. Safe areas are to ensure main graphic elements are within the viewable area in both landscape and portrait orientation.

Banners:
1024x66 (safe area of 768) - 30K
2048x132 (safe area of 1536) - 60K
300x250/600x500 – 40K/70K

Interstitial: 1024x1024 (safe area of 768x768) - 150K

File Types: GIF/JPG/PNG

Click thru to a tablet-compatible URL, App Store, Call, Map, Video.
Expansions are user-initiated only.

 

 

3rd Party Serving and Tracking is accepted. Standard or Script tags. Rich Media specs.

Internal Tracking provides impressions and clicks.

 

Windows Phone
Windows 7 App
Description Specs Capabilities 3rd Party Serving and Tracking

Features a standard banner placement along the top of the screen.

Banner: 320x50 – 30K

File Types: GIF/JPG/PNG

Click thru to a mobile-compatible URL, App Store, Call, Map, Video.

 

3rd Party Serving and Tracking is accepted. Standard or Script tags.

Internal Tracking provides impressions and clicks.

 

Kindle Fire
Kindle Fire App
Description Specs Capabilities 3rd Party Serving and Tracking

Features a standard banner placement along the top of the screen.

Banner: 600x100 – 40K

File Types: GIF/JPG/PNG

Click thru to a mobile-compatible URL, App Store, Call, Map, Video.
Expansions are user-initiated only.


 

3rd Party Serving and Tracking is accepted. Standard or Script tags.

Internal Tracking provides impressions and clicks. To track expansions, additional impression pixel required.

 

 

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